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Archives for August 2021

What now in Voiceovers? Thoughts on Coping with Change

August 18, 2021 by Leesha S

Man Overwhelmed by What's Next in Voiceovers
Image by Gerd Altmann from Pixabay

How many times have you said in the last year, ‘What now?’ It’s incredible to me all the stuff I have to adjust to every week. As a voice talent and business owner, it seems that I’m constantly questioning the latest things. So how do you handle the constant daily changes in your voiceover business and life in general? What do you do when you feel you can’t take another new thing? Here are some thoughts on how to get a grip on ever-present changes in voiceovers.

Don’t panic. Take it slow.

While I genuinely believe I am incredible, sometimes I have to read or hear something a few times before I get it. New social media sites or home appliances can take a moment or two to understand and learn how to operate correctly. If I get stuck in my understanding, I’ll seek expert help.  Depending upon the situation, a good YouTube video can be a great source of information, reducing my anxiety and helping me get up to speed on a matter.

In voiceovers, taking direction is essential to success. One key focus of any good talent is to learn to take direction. Taking direction means correctly hearing or receiving feedback and then making the appropriate changes for the next performance.  Being directed can be stressful and may seem like a lot.  So, it’s essential to calm the mind and then focus on the critical points of the direction. If there is still a disconnection, repeat to the director what is wanted or ask for clarification. It’s better to ask for help than to deliver something completely different or unwanted by the producer.

Accept the Change (That’s life)

News flash.  We are all getting older with every passing second. While this reality may not matter to a young adult, anyone over 35 acutely feels the aging process, especially in today’s youth fixated society.  We should see change as an opportunity to grow and become more than we are at the present moment.  Whether it’s a new technology, a road, app, or business style, there’s usually a simple explanation available to help us through.

The rise in automated voices or Automated Intelligence (AI) software has many voice actors panicking.  Voice professionals wonder if the AI will make it hard to make a living or work in an industry they love and enjoy.

Voiceovers is like any other business. Change happens. A good approach would be to research and fully understand the new variations happening in the business.  With understanding can come a since of where one can fit into the AI industry. It’s better to face change head-on and find a way to make it your friend, not your foe.
“He was swimming in a sea of other people’s expectations. Men had drowned in seas like that.”  Robert Jordan

Don’t Become Overwhelmed.

Of late, I’ve noticed that keeping up with the social media world can be a little challenging. Finding something to post that is stunning and gets a lot of net traction can be like throwing paint on a wall and hoping it sticks.

Seemingly, there is a new app, program, social media platform, or computer thing every week! I’m not sure if humans were built for our technology roller-coaster ride.  Many of us are just hanging on or faking it.  Some are about to get thrown off at the next curve! So instead of barely making it, choose what to add to your business platform or home studio and what to just put on hold.

In Mark Schaefer’s article, Keeping Up with the Furious Pace of Social Media Change, he recommends avoiding Fear of Missing Out or FOMO.  Mr. Schaefer comments, ” As you build your social media tribe and the conversations multiply, you have to adjust and come to grips with the fact that you have a life beyond social media. Some thing(s) are going to slip through the cracks. Allow that to be OK.”

Your life and time are precious, so take on what you can do well and do them consistently. Learn what you must in voiceovers and pick up the rest down the road. It’s better to do a few things well than a lot of things poorly. You’ll sleep better too.

Break that lip!

Filed Under: Business Renewal, Business Tips, VO Business Tips, voiceover Tagged With: compassionate voiceover, voice acting, voiceover

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